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Retailing Today Features DirectBuy EVP & CMO

April 22, 2015

By: DirectBuy

DirectBuy's Executive Vice President of Sales and Chief Marketing Officer, Curt Hilliard, offers his perspective on consumer behavior trends with “4 Trends That Are Disrupting Consumer Behavior” on the website, Retailing Today. The article focuses on meeting and adapting to the needs, desires, and expectations of today’s customers. 

Known as a progressive marketing and sales leader, Hilliard’s background includes brand management, lead development, web-based marketing as well as extensive experience in all aspects of the sales process and engagement. He is part of a new DirectBuy leadership team implemented last year actively executing a new set of standards and policies to strengthen the brand, adopt more transparent business practices, and become an easier company to do business with overall.

Retailing Today focuses on the nation’s top 100 retailers, their trading partners, and the wide range of service providers who support them. They help readers understand the strategic implications of industry leaders’ constantly evolving strategies in the areas of merchandising, marketing, operations, format development, multichannel integration, mobile and social commerce, and the senior executives responsible for their execution. For more information about Retailing Today, visit www.RetailingToday.com.

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